POPULUS is a strategic marketing research and communications consulting company that combines innovative technologies, sound methodologies, and solid business acumen to deliver insight into what drives images, loyalty, and markets. Offering custom research, research data services, and analysis, POPULUS employs a unique mix of consultative design, seamless data collection, and rigorous analysis. With this innovative approach, POPULUS delivers actionable and reliable insights and recommendations, enabling our clients to meet and exceed their strategic objectives reliably and cost effectively.